Software Launch Cost Calculator: Advertised vs Real Price

The front-end price is the entry ticket, not the cost. Add the upsells you would realistically buy and see the real number.

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What you actually pay

Advertised price—
Upsell total—
Multiple of advertised price—

Launch products advertise a low front-end price and present one-time offers immediately after checkout. Across the launches I have tested, the realistic total is usually 2–8× the advertised price. This calculator is deliberately simple: enter the upsells you would actually buy.

How this is calculated

See what a launch product actually costs once the upsell stack is added, versus the advertised front-end price. Every figure is computed in your browser — nothing is sent anywhere, and nothing is stored.

Related

Software launch pricing database · Every review I have published · How I test

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